Posts are inconsistent and do not tell a coherent story.
Daillac Marketing
Daillac / Marketing
Gestión de redes sociales
Social media is not a last-minute posting calendar. It should clarify positioning, support demand, build trust and create regular touchpoints with your audience.
ContenidoComunidadSocial Ads
Qué frena el crecimiento
Los problemas que corregimos antes de aumentar el presupuesto.
Content is too generic and weakly connected to offers or proof.
Teams publish without knowing which formats or channels support business goals.
Método
Ejecución estructurada, medible y mejorable.
Paso 01
Define the editorial line
Content pillars, tone, audiences, proof, formats and role of each channel.
Paso 02
Plan production
Calendar, briefs, recurring formats, visuals, copy and approvals.
Paso 03
Animate and amplify
Connect organic content, community management and paid social when relevant.
Paso 04
Measure and adjust
Reach, engagement, clicks, requests, messages and learnings feed the next month.
Lo que recibe
Social media strategy and content pillars
Monthly content calendar
Copywriting and creative direction
Tone, hashtag, format and CTA guidelines
Monthly report and next priorities
Casos de uso frecuentes
Structure LinkedIn for B2B
Show expertise, proof, behind the scenes, leadership and offers.
Professionalize Instagram or Facebook
Create formats for services, team, projects, testimonials and key moments.
Support an ad campaign
Align organic content, ad creative and landing pages to build trust.
Indicadores que seguimos
reachengagementclicksqualified followersinbound messagessocial leadscost per result
Herramientas y plataformas
LinkedInInstagramFacebookTikTokYouTubeMeta AdsLinkedIn Ads
Preguntas frecuentes
Can you manage all posting?+
Yes. Depending on the mandate, we can manage planning, writing, visual coordination, publishing, reporting and recommendations.
Which social network should we prioritize?+
It depends on the audience, sales cycle and resources. LinkedIn is often key in B2B; Instagram, Facebook, TikTok or YouTube may matter depending on the market.
How many posts per month are needed?+
We prefer a realistic, sustainable cadence. Fewer strong posts beat frequent generic content.
Continuidad de marketing
Otras palancas para conectar
Publicidad en línea (SEM / PPC)
Campañas de Search, Display, Social y Vídeo orientadas al ROAS, del targeting a la optimización continua.
DescubrirSEO orgánico
SEO técnico, contenido y linkbuilding para ganar posiciones duraderas en Google.
DescubrirSEO / GEO — visibilidad IA
Optimización para motores generativos: ser citado por ChatGPT, Perplexity y las AI Overviews.
DescubrirCRO y Analítica
Tracking limpio (GA4, GTM), paneles y pruebas A/B para convertir el tráfico en ingresos.
Descubrir